That's Uhhh… Not Chocolate: 3 Ways to Deshittify the Cookie

That's Uhhh… Not Chocolate: 3 Ways to Deshittify the Cookie

Shhh, let me put you up on some secret electric confections. The cookie, I know right, yum. Was once such a simple data packet innocently conceived in the Netscape days to allow us to do things like, remain logged in to our shopping cart, or navigate a web page seamlessly. But, as Enshittification of the internet took hold (thank you to Cory Doctorow for coining this), namely with big adtech players, our relationship to the beloved delicacy has become an absolute surveillance nightmare. 

Here are 3 tactics you can do to force ad tech’s hand in deshittifying: 

• 3P Cookie Opt out: You have heard it before, here it is again. Within your browser of choice, ensure that 3rd Party Cookies are disabled and blocked. 
  
  
• VPN: Use a VPN to mask your IP and obscure location services. 
  
  
• Private Relay: Utilize a private relay to mask your email when signing up for things so they cannot hash, track, or utilize it for join_ids that are rampant in programmatic. 
  
  

With our sugar dusted fingers upon our motherboard, the hand of consumer opt-out can indeed bake a more enticing future -- Bon appetit! 

D$HTFY! 

Images generated with AI